This Cookies & Similar Technologies Policy ("CST Policy") describes the different types of cookies and similar technologies that are used by Hansgrohe Pte Ltd on www.hansgrohe-asia.com (the website). We may amend this CST Policy at any time. Please see the "Current as at" date above for the latest revision date of this CST Policy. The changes to this CST Policy shall take effect when we make the revised CST Policy available on or via the website.
If you have any questions, please contact us by email at privacy@hansgrohe.com.sg.
Cookies are a standard feature of websites that allow us to store small amounts of data about your visit to our website on your computer. Cookies help us to find out which parts of the website are useful and which sections need improving. For this purpose, we also use technologies similar to cookies, such as Flash local shared objects (also called Flash cookies) and pixel tags.
You can use your browser settings to decide whether to consent to the use of cookies and similar technologies in general or to change specific settings for the website (as described in Section 3 of this CST Policy). However, disabling cookies and similar technologies may have a negative impact on your experience on the website and some features may not work as intended.
Below is a list of the different types of cookies and similar technologies that we use on the website. Where personal data is collected using cookies, our Privacy Policy applies in addition to this CST Policy.
Essential cookies. Essential cookies allow you to navigate the website and use its services and features. Without these strictly necessary cookies, the website will not function as smoothly as we want and we may not be able to provide the website itself or certain services and features.
| Cookie name | Description | Type & expiry | First-party or third-party |
|---|---|---|---|
| AWSALB | AWS ALB Application Load Balancer. | 7 days | Third-party provider: Amazon Web Services, Inc. More information |
| AWSALBTG | This cookie is part of Amazon Web Services' Elastic Load Balancing. It is used for persistent sessions and to enable target group persistence. When the load balancer first routes a request to a weighted target group, the cookie is generated and included in subsequent requests to the load balancer. It is used to route requests to the target group specified in the cookie. | 7 days | Third-party provider: Amazon Web Services, Inc. More information |
| AWSALBCORS | This cookie is managed by Amazon Web Services and is used for load balancing. | 7 days | Third-party provider: Amazon Web Services, Inc. More information |
| ROUTEID | This cookie is used to route users to the same server. | Session cookie | First-party |
| JSESSIONID | The JSESSIONID cookie is used by New Relic to store a session identifier so that New Relic can monitor session counts for an application. | Session cookie | First-party |
| XSRF-TOKEN | Prevents fraudulent use | Session cookie | First-party |
| anonymous-consent | Stores whether a user has agreed to certain categories of cookie | 2 months | First-party |
| cp-perf | Stores whether analytics cookies have been accepted by the user. | 2 months | First-party |
| cp-chat | Stores whether chatbot cookies have been accepted by the user | 2 months | First-party |
| cp-ret | Stores whether marketing cookies have been accepted by the user | 2 months | First-party |
| cp-log | Required to count users anonymously | 2 months | First-party |
| hbwsiterecom | Provides localised content and language version | 16 years, 8 months | First-party |
| VISITOR_INFO1_LIVE | Measures YouTube bandwidth | 6 months | Third-party provider: YouTube, LLC More information |
Analytics Cookies. Analytics cookies collect information about your use of the Site and enables us to improve the way it works. For example, analytics cookies show us which are the most frequently visited pages on the Site, help us record any difficulties you have with the Site, and show us whether our advertising is effective or not. This allows us to see the overall patterns of usage on the Site, rather than the usage of a single person. We use the information to analyze Site traffic, but we do not examine this information for individually identifying information.
| Cookie name | Description | Type & expiration | 1st party or 3rd party |
|---|---|---|---|
| HTML_BitRateBucketCsv | This cookie measures the playback time of videos in the Videomedia player per visitor depending on the bitrate. Used to analyze the video media player. | Session | 1st party |
| HTML_isPlayingCount | This cookie counts the number of times a particular video has been played in the video media player. Used for video media player analysis. It expires when you close your browser or withdraw your consent. | Session | 1st party |
| HTML_VisitValueCookie | This cookie calculates the value of the visit to the website from the playing time of a video in the video media player when accessed and the number of retries while playing. It is used to analyze the video media player. Expires when you close your browser or when you withdraw your consent. | Session | 1st party |
| HTML_VisitCountCookie | This cookie counts the number of views of a video in the video media player. Used for video media player analysis. It expires when you close your browser or withdraw your consent. | Session | 1st party |
| HTML_LastCLineTime | Includes information to distinguish users of the page. Collect data about user visits, such as which pages are relevant. | Session | 1st party |
| HTML_VisitIntervalStartTime | This cookie measures the start time of an interval between visits to a website in the video media player. Used to analyze the video media player. It expires when you close your browser or withdraw your consent. | Session | 1st party |
| AkamaiAnalytics_BrowserSessionId | Assigns an anonymous identifier to each visitor who plays a video. Used to analyze the video media player. | Session | 1st party |
| YSC | Registers a unique ID to keep statistics of the videos from YouTube that the user has watched. | Session | 3rd partyYouTube, LLC More information |
| _gid | Set by Google Analytics, used to distinguish users.Enables to measure how visitors use the website. | 24 hours | 3rd partyGoogle, LLC More information |
| _ga_* | Set by Google Analytics, used to persist session state. | 2 years | 3rd partyGoogle, LLC More information |
| gtm_internal | Used to detect internal traffic and exclude from tracking with Google Analytics. | 1 month | 3rd partyGoogle, LLC More information |
| _gcl_au | Set by Google Analytics, this cookie supports analysis of the effectiveness of our ads by capturing the related conversions | 3 months | 3rd partyGoogle, LLC More information |
| _pk_id. | Created by Piwik PRO and used to differentiate between users. Allows us to capture how visitors use the website. | 13 months | 1st party |
| _pk_ses. | Analysis cookie, which does not contain any data itself. Whenever this cookie is set, the visitor counter is incremented in "_pk_id". | Session | 1st party |
| ppms_privacy_ | Stores the visitor's consent to data collection and use. | 12 months | 1st party |
| QST | Set to prevent multiple submissions of a qualtrics survey. This cookie is intended to record the completed survey and prevent users from taking the survey a second time. | 6 months | 3rd party Qualtrics LLC More information |
| stg_traffic_source_priority | Stores the type of traffic source that explains how the visitor reached the website. | 30 minutes | 1st party |
| stg_last_interaction | Indicates whether the last visitor’s session is still in progress or a new session has started. | 365 days | 1st party |
| stg_returning_visitor | Determines if the visitor is a returning visitor. | 365 days | 1st party |
| stg_externalReferrer | Saves the URL of the website that referred the visitor to this website. | Runs when the browser is closed | 1st party |
| _vis_opt_exp_{CAMPAIGNID}_ goal_{GOALID} | This cookie is created by VWO when a campaign goal is triggered. | 100 days | 3rd party VWO, More information |
| _vis_opt_test_cookie | This cookie is created by VWO to detect if the cookies are enabled on the visitor’s browser or not. It also helps in tracking the number of browser sessions a visitor has gone through. | Expires on browser close | 3rd party VWO, More information |
| _vis_opt_exp_{CAMPAIGNID}_ combi | This cookie is created by VWO when a visitor is chosen for a particular variation for a test. This cookie makes sure that visitors see the same variation when they revisit the page in the future. | 100 days | 3rd party VWO, More information |
| _vis_opt_exp_{CAMPAIGNID}_ exclude | This cookie is created by VWO when a visitor has been excluded from a test campaign due to the traffic percentage specifications. | 100 days | 3rd party VWO, More information |
| _vis_opt_exp_{CAMPAIGNID}_ split | This cookie is created by VWO when one of the variations is chosen for the visitor, but the visitor is not yet redirected to the variation page. It exists so that VWO can verify that the variation page corresponds to the chosen variation after landing on the page. | 100 days | 3rd party VWO, More information |
| _vis_opt_s | VWO creates this cookie to track the number of times a visitor has closed and reopened their browser. | 100 days | 3rd party VWO, More information |
| _vis_opt_out | This cookie that is created by VWO indicates that a user should not be made part of a campaign. | 10 years | 3rd party VWO, More information |
| _VWO_uuid | A cookie that is created by VWO that generates a unique ID for each visitor. | 10 years | 3rd party VWO, More information |
| _VWO_uuid_{CAMPAIGNID} | A cookie that is created for each cross-domain campaign and generates a unique ID for every visitor. | 10 years | 3rd party VWO, More information |
| _VWO_ds | A cookie that is created by VWO that stores persistent visitor-level data for VWO Insights. | Depends on the retention period of the VWO account | 3rd party VWO, More information |
| _VWO_sn | A cookie that is created by VWO that stores session-level information. | 30 minutes and reset again to 30 minutes on visitor activity | 3rd party VWO, More information |
| _VWO_uuid_v2 | A cookie that is created by VWO that calculates unique traffic on a website. | 366 days | 3rd party VWO, More information |
| _vis_opt_exp_{CAMPAIGNID} _combi_choose | This temporary cookie stores the chosen combination and is deleted when the campaign changes are applied. | Persists until campaign changes are applied | 3rd party VWO, More information |
| _vis_opt_exp_{CAMPAIGNID} _goal_{GOALID}_{ACCID} | A cookie that is created when a campaign goal is reached and cross-domain tracking is enabled. | 100 days | 3rd party VWO, More information |
| _vis_opt_exp_{CAMPAIGNID} _combi_{ACCID} | A cookie that is created when a visitor is chosen for a particular variation for a test and cross-domain tracking is enabled. This cookie ensures that visitors see the same variation when they revisit the page in the future. | 100 days | 3rd party VWO, More information |
| _vis_opt_exp_{CAMPAIGNID} _exclude_{ACCID} | This cookie is set by VWO if cross-domain tracking is enabled. This cookie is created when a visitor is chosen for a particular variation for a test. This cookie ensures that visitors see the same variation when they revisit the page in the future. | 100 days | 3rd party VWO, More information |
| _vis_opt_exp_{CAMPAIGNID} _split_{ACCID} | This cookie is set by VWO if cross-domain tracking is enabled. This cookie is created when one of the variations is chosen for the visitor, but the visitor is not yet redirected to the variation page. VWO uses this to verify that the variation page corresponds to the chosen variant after the visitor has landed on the page. | 100 days | 3rd party VWO, More information |
| _VWO_uuid_{CAMPAIGNID} _{ACCID} | This cookie is set by VWO when cross-domain tracking is enabled and generates a unique ID for every visitor. | 10 years | 3rd party VWO, More information |
| _vis_opt_exp_{CAMPAIGNID} _combi_choose_{ACCID} | This cookie is set by VWO if cross-domain tracking is enables and it stores the chosen combination. It is a temporary cookie that gets deleted when the campaign changes are applied. | Persists until campaign changes are applied | 3rd party VWO, More information |
| _VWO_referrer | This cookie is set by VWO and stores referral info allowing VWO to identify the original Traffic source for the Split URL campaign. | 15 seconds | 3rd party VWO, More information |
| _VWO_global_opt_out | A cookie that is created if a user wants to opt out of VWO on all websites. | 100 days | 3rd party VWO, More information |
| _VWO | A combined cookie that contains all the VWO cookies listed above. It is currently only created for the Safari browser. | Expires in 2096 years | 3rd party VWO, More information |
Advertising Cookies. Advertising cookies are set to display targeted promotions or advertisements based upon your interests on the Site or to manage our advertising. These cookies collect information about your activities on this Site and other sites to provide you with targeted advertising.
Social Media Cookies. Social media cookies collect information about social media usage.
| Cookie name | Description | Type & expiration | 1st party or 3rd party |
|---|---|---|---|
| _pin_unauth | Cookie supports grouping actions of users who cannot be identified by Pinterest. | 1 year | 3rd partyPinterest Europe Ltd. More information |
| _pinterest_ct_ua | Supports online marketing by collecting information about users to promote products through partners and other platforms. | 1 year | 3rd partyPinterest Europe Ltd. More information |
| _fbp | Used to track leads’ activity on the Site. | 3 months | 3rd partyMeta Platforms Ireland Limited More information |
| lidc | Used for Linkedin routing, share buttons and advertising. | 1 day | 3rd partyLinkedin Corporation More information |
| li_gc | This cookie is used to store guest consent to the use of non-essential Linkedin cookies | 2 years | 3rd partyLinkedin Corporation More information |
| li_mc | This cookie is used as a temporary cache. It serves to avoid database queries for a member's consent to the use of non-essential cookies and to have this consent information available on the client side in order to be able to enforce it on the client side | 2 years | 3rd partyLinkedin Corporation More information |
| lang | This cookie remembers a user's language preference. This ensures that the LinkedIn.com website appears in the language selected by the user | Session | 3rd partyLinkedin Corporation More information |
| bcookie | Used by the social networking service LinkedIn for tracking the use of embedded services. | 2 years | 3rd partyLinkedin Corporation More information |
| AnalyticsSyncHistory | Used by LinkedIn in connection with data synchronization with third-party analytics service. | 29 days | 3rd partyLinkedin Corporation More information |
| UserMatchHistory | Used by LinkedIn to track visitors across multiple websites to present relevant advertising based on visitor's preferences. | 29 days | 3rd partyLinkedin Corporation More information |
| IDE | Used by Google DoubleClick to register and report the user's actions on the website after viewing or clicking on one of the provider's ads, with the purpose of measuring the effectiveness of an advertisement and displaying targeted advertisements to the user. | 1 year | 3rd partyDoubleclick (Google LLC) More information |
| __Secure-3PAPISID | Used for targeting purposes to build a profile of website visitors' interests in order to display relevant and personalized Google ads. | 1 year | 3rd partyGoogle, LLC More information |
| __Secure-3PSID | Used for targeting purposes to build a profile of website visitors' interests in order to display relevant and personalized Google ads. | 2 years | 3rd partyGoogle, LLC More information |
| __Secure-3PSIDCC | Used for targeting purposes to build a profile of website visitors' interests in order to display relevant and personalized Google ads. | 2 years | 3rd partyGoogle, LLC More information |
| UULE | Used for targeting purposes to build a profile of website visitors' interests in order to display relevant and personalized Google ads. | 1 day | 3rd partyGoogle, LLC More information |
| NID | Used for targeting purposes to build a profile of website visitors' interests in order to display relevant and personalized Google ads. | 1 day | 3rd partyGoogle, LLC More information |
| CONSENT | This cookie is used by google to store consent to the use of non-essential cookies | 2 years | 3rd partyGoogle, LLC More information |
| 1P_JAR | Provide Google ad delivery or retargeting. | 1 month | 3rd partyGoogle, LLC More information |
| DV | Provide Google ad delivery or retargeting. | 1 day | 3rd partyGoogle, LLC More information |
| PREF | Deliver localized content, language version | 1 year | 3rd partyGoogle, LLC More information |
Google Analytics. Google Analytics service is provided by Google, Inc. ("Google"). We use Google Analytics to collect anonymized statistics in order to improve the Site. You can learn about Google’s practices by going to Google Analytics and privacy, and opt out of them by downloading the Google Analytics Opt-out Browser Add-on. We have taken the following measures to protect the data collected through Google Analytics:
Piwik PRO. We use Piwik PRO Analytics Suite as our website/app analytics software to generate anonymised statistics so that we can improve the website. Take a look at what data is collected by Piwik PRO.
We host our solution on Microsoft Azure in Germany/Netherlands/United States/Hong Kong/ElastX in Sweden and store the data for 25 months.
Purpose of data processing: Analytics and conversion tracking based on your consent. Legal basis: Article 6(1)(a) GDPR.
Piwik PRO does not share data about you with other subprocessors or third parties and does not use it for its own purposes. For more information, see the Piwik PRO privacy policy.
Pixel tags. Pixel tags (also known as web beacons and clear GIFs) are used to, among other things, track the actions of users of the Site, measure the success of our marketing campaigns, and compile statistics about usage of the Site and response rates.
Further third party cookies.
Youtube: Detailed information on the cookies used can be found on the following website or on request directly from the provider.
NewRelic: Detailed information on the cookies used can be found on the following website or on request directly from the provider.
Yellowmap: Detailed information on the cookies used can be found on the following website or on request directly from the provider.
Live chat: These cookies enable use of our live chat function. Detailed information on the cookies used here can be found on the following website or from the service provider directly upon request.
Google reCAPTCHA: This website uses the “reCAPTCHA” service by Google Inc. (“Google”) so that it can differentiate between cases when the forms provided on this website are completed by a natural person or misused by automated machine processing. This involves sending the IP address and possibly other data required by Google for reCAPTCHA to Google. Deviating data privacy provisions set out by Google apply here. By using the website, you consent to these data privacy regulations by implication. Please do not use the website if you object to these data privacy regulations.
VWO: We use VWO to better understand the behavior and the customer journey of the user. Based on the data that is acquired, the website is optimized for the needs of the user. You can find detailed information about the cookies used at the following website: VWO, Cookie Policy.
Browser or Device Information. Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or Mac), screen resolution, operating system name and version, device manufacturer and model, language, Internet browser type and version, and the name and version of the Site you are using. We use this information to ensure that the Site functions properly.
Physical Location. We collect the physical location of your device by, for example, using satellite, cell phone tower, or WiFi signals. We use your device’s physical location to provide you with personalized location-based services and content. We also share your device’s physical location, combined with information about what advertisements you viewed and other information we collect, with our marketing partners to enable them to provide you with more personalized content and to study the effectiveness of advertising campaigns. In some instances, you can allow or deny such uses and sharing of your device’s location, but if you do, we and our marketing partners may not be able to provide you with the applicable personalized services and content.
Device Fingerprinting. In order to be able to offer you content that we believe may interest you based on your activity on the Site, and for fraud prevention and authentication purposes, we may also use other technologies that are similar to cookies. For example, we may gather device attributes and combine information collected by most browsers or automatically through your device to create a unique ID that identifies your browser or device to us with reasonable certainty. In this context we may collect, use, and combine the following information:
You can change or cancel your settings for cookies and similar technologies below.
Please note that this will not completely remove the cookies already stored on your device. You can delete the cookies already stored on your device by following the instructions below:
Deleting cookies in Internet Explorer
For information about other browsers, see the browser developer's website. Please note that, if cookies are disabled, the website may not function as intended. Please contact us at privacy@hansgrohe.com if you have any questions or concerns.
If you want to delete all the cookies that have been stored by the websites you visit, three programs to delete tracking cookies are available under the following links: